Boost Sales Performance With AI Tools and Techniques is a self-paced online course built from the Wiley title of the same name.

What this course covers

PART 1: Plugging into AI
1 The Beginning of Everything
2 AI Everywhere, All the Time
3 The Next Level: Is the Singularity Near?
4 The Six Million Dollar Man
5 The Four Elements of Sales Intelligence
PART 2: Robot Rules
6 Liar, Liar, Pants on Fire
7 Robots Have Goals, Not Souls
8 Beware of the Authority Bias
9 Harnessing Generative AI
10 Robot Rules
PART 3: More Time to Sell More
11 Time Discipline
12 Fundamentals of Me Management
13 Attention Control and Time Blocking
14 Sales Day Planning, CRM, and Calendar Management
15 The First Seven Steps on Your AI Edge Journey
16 Time Investment Audit
17 Brainstorming and Prioritizing AI Possibilities
18 Practice and Prompts
PART 4: Writing, Grammar, and Communication
19 If It Quacks Like a Duck
20 Write and Edit Better
21 The Power of Editing
22 AI Is a Faster Writer; You Are a Better Human
PART 5: Prospecting
23 The Asynchronous Seller
24 Synchronous versus Asynchronous Prospecting
25 A Powerful Prospecting Partner
26 Prospecting Sequences
27 Targeted Lists
28 Message Matters
29 Slow Prospecting
PART 6: Qualifying, Pre-call Planning, Discovery
30 Everything in Sales Begins with a Qualified Opportunity
31 The Art of Discovery
32 Eight Big Discovery Mistakes You Need to Avoid
33 Pre-Discovery-Call Research
34 Discovery Questions: What You Want to Learn
PART 7: Close the Deal
35 Competitive Analysis and Objection Prevention
36 AI-Powered Proposals
37 Closing the Sale
38 Case Studies and Social Proof
39 Contracts and Lawyers and Terms and Conditions, Oh My!
40 AI Turns Your CRM into a Strategic Partner
Epilogue: The Future of Sales