Course 1 of 3 in this specialization
Launch and Structure Your Small Business
Coming soon 18 topics Self-paced · Online
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Where this comes from
Built from the Wiley title of the same name — professionally edited, technically reviewed, and already relied on by people doing this work.
Source ISBN 9781119868590
How it was built
Sejal Learning Systems rebuilt the book as a course: objectives first, then short video, worked examples, and practice with real feedback. It runs on Coursera at your own pace, with a certificate on completion.
Launch and Structure Your Small Business is a self-paced online course built from the Wiley title of the same name.
What this course covers
- Introduction
- Book 1: Moving from Idea to Reality
- Chapter 1: Your Business in Context
- Chapter 2: Refining and Defining Your Business Idea
- Chapter 3: Creating a Business Model
- Chapter 4: Finding Your Target Market
- Chapter 5: Considering a Franchise
- Book 2: Planning for Your Business
- Chapter 1: Writing a Business Plan
- Chapter 2: Finding the Funding
- Chapter 3: Setting Your Franchise’s Wheels in Motion
- Chapter 4: Starting a Home-Based Business
- Chapter 5: Creating an Online Presence for Your Business
- Chapter 6: Starting with the Right Legal Structure
- Book 3: Handling Your Finances
- Chapter 1: Setting Up the Books
- Chapter 2: Reporting Profit or Loss in the Income Statement
- Chapter 3: Reporting Financial Condition in the Balance Sheet