Course 1 of 4 in this specialization

Develop and Lead Data-Driven AI Strategies

Coming soon 24 topics Self-paced · Online
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Where this comes from

Built from the Wiley title of the same name — professionally edited, technically reviewed, and already relied on by people doing this work.

Source ISBN 9781394251964

How it was built

Sejal Learning Systems rebuilt the book as a course: objectives first, then short video, worked examples, and practice with real feedback. It runs on Coursera at your own pace, with a certificate on completion.

Develop and Lead Data-Driven AI Strategies is a self-paced online course built from the Wiley title of the same name.

What this course covers

  • Praise for Data & AI Imperative
  • Acknowledgments
  • Introduction
  • Part I The Data & AI Advantage in Modern Business
  • Chapter 1 Leveling the Playing Field with Data and AI
  • Chapter 2 Introduction to Data Strategy
  • Chapter 3 Types of Data-Intensive Use Cases Based on Business Objectives
  • Chapter 4 Data- and AI-Driven Product-Led Growth
  • Chapter 5 Amplifying Growth Marketing Outcomes with Data and AI
  • Chapter 6 Validating Product-Market Fit for Commercial Data and AI Products and Services
  • Part II The Data & AI Trifecta: Ethical Considerations, Deployment Tactics, and Competitive Analysis
  • Chapter 7 Complying with Regulatory and Ethical Standards
  • Chapter 8 Practical Tactics for Successful AI Deployments
  • Part III The Technical Foundation for Growth
  • Chapter 9 Surveying Your Industry and Organization
  • Chapter 10 Perform a Technical Assessment
  • Chapter 11 Stakeholder Engagement and Data Literacy
  • Chapter 12 Assessing Your Current State Organization
  • Chapter 13 Assessing Your Current State AI Ethics and Data Privacy
  • Part IV Formulating and Implementing an AI Strategy
  • Chapter 14 Selecting and Scoping a Winning Use Case
  • Chapter 15 Evaluating All Relevant Resources
  • Chapter 16 Data Strategy Recommendations for Reaching Future State Goals
  • Chapter 17 Finalizing Your Strategic Plan